by Jon Wuebben – Founder and CEO of Content Launch

FUTURE MARKETING

Winning in the Prosumer Age

Jon reveals how to plan for the future of marketing…and the future of business itself. 

Book Overview

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Press and Reviews

Read reviews of Future Marketing from some of the leading minds in content marketing, social media & business.

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REQUIRED READING: “THE INEVITABLE” BY KEVIN KELLY

REQUIRED READING: “THE INEVITABLE” BY KEVIN KELLY

In his epic 2016 book, “The Inevitable: Understanding the 12 Technological Forces That Will Shape the Future“, Kevin Kelly explains that “the wide, fast-moving system of technology bends the culture subtly, but steadily, so it amplifies the following forces: Becoming,...

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WHAT IS THE “PROSUMER”?

WHAT IS THE “PROSUMER”?

The prosumer is the new consumer. One of the key ideas that Futurist Alvin Toffler wrote about in his book, The Third Wave, which came out in 1980, was a revolutionary idea that he called the “Prosumer”. He said, “in the future, the role of producers and consumers...

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Best Selling Author

Jon Wuebben

Hi, and thanks for visiting! I am Founder & CEO of Content Launch, a content marketing software firm and the Author of “Future Marketing: Winning in the Prosumer Age” and “Content is Currency: Developing Powerful Content for Web & Mobile” (2012). In my free time I enjoy reading, traveling and writing pop songs on my piano. I live in beautiful San Diego County, California.

Other Books by Jon Wuebben

Content Rich

Content Rich: Writing Your Way to Wealth on the Web is the first definitive search engine optimization (SEO) copywriting guide. It introduces new ways of looking at online content and provides…

Content Is Currency

In the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content…

Future Marketing Book Reviews

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Future Marketing is a provocative guide to the emerging synthesis of communications and innovation. Read this book – it will make you rethink your entire marketing approach.

– Jay Baer

President of Convince & Convert and best-selling author of Youtility.

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Jon offers big-picture thinking on how marketing is rapidly changing. Because it is! But he also offers practical solutions for what you can do to succeed in this brand new world — right here, right now.

– Ann Handley

Chief Content Officer – MarketingProfs.

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If you want to map a content marketing course to the future, settle in to Jon Wuebben’s book and prepare for a wild ride to success.

– Michael Stelzner

Founder & CEO, Social Media Examiner.

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